We recognized a gap in the creative industry
5 MINUTES READ
Apr 12, 2025
Step into my digital universe
Elena T.
Client
Apple
Date
April 12, 2025
Role
Design
Website
Our collaboration with this client centered around bringing greater clarity, consistency, and engagement to their digital platform. With strong momentum in their space, they sought our expertise to enhance brand alignment and create a more seamless user experience.
We began with a comprehensive discovery phase, working alongside stakeholders to map current pain points and future opportunities. Through research and user analysis, we gained key insights that would inform a holistic design strategy.
An agile, feedback-driven process allowed us to iterate rapidly and maintain alignment with the client’s vision. The final result is a thoughtful, high-performing product experience that meets current goals while remaining adaptable for future growth.
THE OPPORTUNITY
This project presented an opportunity to modernize an already valuable product—bringing greater usability and stronger visual cohesion. While the client had a clear value proposition, their digital interface lacked the refinement needed to fully engage and support users.
Our goal was to simplify navigation, clarify content hierarchy, and develop a unified visual language. We also saw an opportunity to create a design system that would serve as a foundation for future product evolution and scaling.
Balancing simplicity with expressiveness, we focused on crafting an experience that would resonate with both new and existing users, while supporting the brand’s broader business objectives.
WHAT WE DID
Our work covered brand refinement, UX design, and digital UI implementation. We started by reimagining the visual framework—introducing updated typography, iconography, and component structures to create a more intuitive and visually engaging product.
User journey mapping and iterative prototyping allowed us to validate design decisions with real users. We emphasized clarity, accessibility, and efficiency—ensuring that both new and experienced users could interact with the product effortlessly.
Final deliverables included a complete UI kit and flexible design system, developed in close partnership with the engineering team. This ensured consistency and scalability as the product continues to evolve post-launch.
RESULTS
The new product experience launched with positive user and stakeholder feedback. Initial metrics showed increased engagement, improved navigation flows, and a more consistent brand presence across channels.
The design system provided the client’s internal team with a reliable toolkit for future updates, reducing development cycles and improving design consistency. User feedback highlighted a more intuitive and enjoyable experience across platforms.
This project underscores the value of a user-centered, collaborative approach to design—balancing aesthetic innovation with practical functionality to drive meaningful outcomes.
(01)
At Sonido, we’ve discovered a team that transforms complex ideas into elegant digital solutions. Their commitment to excellence and innovation ensures that businesses can confidently navigate evolving markets with clarity and precision.
We value their deep understanding of design and strategy, which has allowed us to accelerate growth and optimize our client experience across all platforms.
ALEX REYNOLDS
CO-FOUNDER OF VELOX STUDIO
(02)
At Sonido, the blend of creativity and strategic thinking is unmatched. They empower businesses to articulate their value effectively, driving meaningful engagement and building long-term brand loyalty through thoughtful design.
Their approach has helped us streamline operations and enhance the way we communicate with clients, ensuring we maintain a competitive edge in a dynamic marketplace.
JULIA MONTES
CEO OF LUNARA WELLNESS
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
LIAM KENT
FOUNDER OF NOMADIA TRAVEL
(01)
At Sonido, we’ve discovered a team that transforms complex ideas into elegant digital solutions. Their commitment to excellence and innovation ensures that businesses can confidently navigate evolving markets with clarity and precision.
We value their deep understanding of design and strategy, which has allowed us to accelerate growth and optimize our client experience across all platforms.
ALEX REYNOLDS
CO-FOUNDER OF VELOX STUDIO
(02)
At Sonido, the blend of creativity and strategic thinking is unmatched. They empower businesses to articulate their value effectively, driving meaningful engagement and building long-term brand loyalty through thoughtful design.
Their approach has helped us streamline operations and enhance the way we communicate with clients, ensuring we maintain a competitive edge in a dynamic marketplace.
JULIA MONTES
CEO OF LUNARA WELLNESS
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
LIAM KENT
FOUNDER OF NOMADIA TRAVEL
(01)
At Sonido, we’ve discovered a team that transforms complex ideas into elegant digital solutions. Their commitment to excellence and innovation ensures that businesses can confidently navigate evolving markets with clarity and precision.
We value their deep understanding of design and strategy, which has allowed us to accelerate growth and optimize our client experience across all platforms.
ALEX REYNOLDS
CO-FOUNDER OF VELOX STUDIO
(02)
At Sonido, the blend of creativity and strategic thinking is unmatched. They empower businesses to articulate their value effectively, driving meaningful engagement and building long-term brand loyalty through thoughtful design.
Their approach has helped us streamline operations and enhance the way we communicate with clients, ensuring we maintain a competitive edge in a dynamic marketplace.
JULIA MONTES
CEO OF LUNARA WELLNESS
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
LIAM KENT
FOUNDER OF NOMADIA TRAVEL
(01)
At Sonido, we’ve discovered a team that transforms complex ideas into elegant digital solutions. Their commitment to excellence and innovation ensures that businesses can confidently navigate evolving markets with clarity and precision.
We value their deep understanding of design and strategy, which has allowed us to accelerate growth and optimize our client experience across all platforms.
ALEX REYNOLDS
CO-FOUNDER OF VELOX STUDIO
(02)
At Sonido, the blend of creativity and strategic thinking is unmatched. They empower businesses to articulate their value effectively, driving meaningful engagement and building long-term brand loyalty through thoughtful design.
Their approach has helped us streamline operations and enhance the way we communicate with clients, ensuring we maintain a competitive edge in a dynamic marketplace.
JULIA MONTES
CEO OF LUNARA WELLNESS
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
LIAM KENT
FOUNDER OF NOMADIA TRAVEL
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
AI Enabled Land Acquisition
Our always on proprietary AI analyzes hundreds of data sources across the US to identify, validate, and a score high upside on and off market properties that align with our buy-box, masterplanned approach, and entitlement process.
AI Enabled Land Acquisition
Our always on proprietary AI analyzes hundreds of data sources across the US to identify, validate, and a score high upside on and off market properties that align with our buy-box, masterplanned approach, and entitlement process.
AI Enabled Land Acquisition
Our always on proprietary AI analyzes hundreds of data sources across the US to identify, validate, and a score high upside on and off market properties that align with our buy-box, masterplanned approach, and entitlement process.
Municipal Engagement
We do not 'win' entitlement. We build relationships and co-create communities that work for all – towns, corporations, and institutions to meet the critical demand for affordable workforce housing.
Municipal Engagement
We do not 'win' entitlement. We build relationships and co-create communities that work for all – towns, corporations, and institutions to meet the critical demand for affordable workforce housing.
Municipal Engagement
We do not 'win' entitlement. We build relationships and co-create communities that work for all – towns, corporations, and institutions to meet the critical demand for affordable workforce housing.
Village Center
Our walkable neighborhoods are anchored by a lively village center. Our curated Village Center amenities are the backbone of each neighborhood where people live, work, learn, and gather. The centers connect resident to each other through fitness and wellness, cafes, outdoor recreation, and workspaces so daily life is easier, healthier, and more connected.
Village Center
Our walkable neighborhoods are anchored by a lively village center. Our curated Village Center amenities are the backbone of each neighborhood where people live, work, learn, and gather. The centers connect resident to each other through fitness and wellness, cafes, outdoor recreation, and workspaces so daily life is easier, healthier, and more connected.
Village Center
Our walkable neighborhoods are anchored by a lively village center. Our curated Village Center amenities are the backbone of each neighborhood where people live, work, learn, and gather. The centers connect resident to each other through fitness and wellness, cafes, outdoor recreation, and workspaces so daily life is easier, healthier, and more connected.